Dr. Tony Alessandra interviews Shep Hyken
Featuring Dr. Tony Alessandra, PhD, CSP, CPAE
Length: 29 minutes
Expert on customer service discusses concepts from his book Moments of Magic
• Why just satisfying your customer is not good enough
• What are Moments of Truth, Moments of Misery, and Moments of Magic in terms of customer service?
• Strategies for building strong relationships with customers
• The keys to insuring that you are consistently exceeding your customer’s expectations, and why it’s important to do so
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